by Mike Stratta | Jan 4, 2021 | Business Intelligence, Marketing Strategic Planning, Online Marketing, PPC, Quantitative Marketing
Making Powerful Use of a Confusing Metric What is ROMI? Measuring the business value of marketing has been a...
by Mike Stratta | Oct 4, 2020 | Analytics / Business Intelligence, Business Intelligence, Marketing Automation, Marketing Strategic Planning - Featured, Migration Planning Assessment, Online Marketing, Organic Search/SEO
Using a Framework to Achieve Goals The Value of Marketing Plans Cecilia’s Coffee Bean Consortium Cecilia started...
by Chris Larkin | Sep 16, 2020 | Advertising Management, Business Intelligence, CRM / CDP, CRM/CDP Integration, Inbound Marketing, Quantitative Marketing
A customer relationship management (CRM) platform can influence every aspect of a business— from operational...
by Chris Larkin | Sep 1, 2020 | Advertising Management - Featured, Artificial Intelligence & Machine Learning, Business Intelligence, CRM/CDP Integration, Marketing Automation, Marketing Strategic Planning, Migration Planning Assessment, Online Advertising, Quantitative Marketing, Search Engine Marketing, Social Media Marketing
The Digital Advertising Ecosystem Digital advertising is the delivery of promotional materials through various...
by Mike Stratta | Aug 26, 2020 | Advertising Management, Analytics / Business Intelligence, Artificial Intelligence & Machine Learning, Business Intelligence, CRM/CDP Integration - Featured, Inbound Marketing, Marketing Automation, Migration Planning Assessment
Creating Transformative Value with Customer Data The CRM: Origin and Purpose Early Customer Relationship...
by Mike Stratta | Aug 2, 2020 | Advertising Management, Analytics/Business Intelligence - Featured, Artificial Intelligence & Machine Learning, Business Intelligence, CRM/CDP Integration, Marketing Strategic Planning, Online Advertising, Quantitative Marketing
Predictive Analytics: Predictive Revenue for Every Business Expertise in the performance drivers at each step of...
