Galileo Attribution Increases Acquisition Tenfold for Healthcare Brand

Healthcare Galileo Attribution Increases Acquisition Tenfold for Healthcare Brand AT A GLANCE A growing national healthcare provider needed to scale a profitable business model, but had no insight into the efficacy of the nearly dozen individual marketing mix components. Arcalea installed Galileo to begin immediately capturing the full dataset across all channels, identifying the top […]

Galileo Attribution Adds $2M ROI for Healthcare Brand

Healthcare Galileo Attribution Adds $2M ROI for Healthcare Brand AT A GLANCE Galileo’s full-path attribution finds revenue sources and calculates the value of all marketing elements.  A leading healthcare provider lacked visibility to their customer journeys across paid and organic channels. Without clarity, the brand could not identify sources of revenue or waste. Arcalea’s Galileo […]

Galileo Connects Patients to Global Pharma Breakthrough Vaccine

Healthcare Galileo Connects Patients to Global Pharma Breakthrough Vaccine AT A GLANCE Galileo’s ML-powered Search Ranking Factors (SRF) isolates the specific SEO variables that power visibility and drive customer acquisition.   A global pharmaceutical brand developed a singular solution for an underserved patient community. However, low visibility and contextual awareness prevented new customer acquisition. Arcalea’s Galileo […]

Galileo Higher Education

Maximize Enrollment and Revenue with “Galileo” Capture student journeys across channels and focus growth to increase ROI up to 1,267%. LEARN MORE We work with Fortune 100, Top Pharmaceuticals, Global Manufacturers, and the #1 Business School in Marketing See your data in action now!   Transform Recruiting, Increase Enrollment, and Drive Revenue and Efficiencies Across […]

Healthcare Startup Recaptures over $1.47M using Multi-touch Attribution

Healthcare Healthcare Startup Recaptures over $1.47M using Multi-touch Attribution AT A GLANCE Multi-Touch Attribution (MTA) discovers unproductive student paths and highest value channel returns, lowering costs and increasing share. A healthcare industry challenger sought to quantify discrete marketing channel efficacy in order to increase returns and positioning for market growth. However, without MTA the brand […]

Leading Higher Ed Institution Recaptures over $1.47M using Multi-touch Attribution

HIGHER ED Leading Higher Ed Institution Recaptures over $1.47M using Multi-touch Attribution AT A GLANCE Multi-Touch Attribution (MTA) discovers unproductive student paths and highest value channel returns, lowering costs and increasing share. A higher ed institution sought to quantify discrete marketing channel efficacy in order to increase returns and positioning for market growth. However, without MTA […]