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Managing the Digital Advertising Ecosystem to Create Value

Managing the Digital Advertising Ecosystem to Create Value

by Chris Larkin | Sep 1, 2020 | Advertising Management - Featured, Artificial Intelligence & Machine Learning, Business Intelligence, CRM/CDP Integration, Marketing Automation, Marketing Strategic Planning, Migration Planning Assessment, Online Advertising, Quantitative Marketing, Search Engine Marketing, Social Media Marketing

The Digital Advertising Ecosystem Digital advertising is the delivery of promotional materials through various...
Business Intelligence: Predictive Revenue Modeling

Business Intelligence:
Predictive Revenue Modeling

by Mike Stratta | Aug 2, 2020 | Advertising Management, Analytics/Business Intelligence - Featured, Artificial Intelligence & Machine Learning, Business Intelligence, CRM/CDP Integration, Marketing Strategic Planning, Online Advertising, Quantitative Marketing

Predictive Analytics: Predictive Revenue for Every Business Expertise in the performance drivers at each step of...
Google Marketing Live 2019: 6 Exciting New Ad Formats

Google Marketing Live 2019: 6 Exciting New Ad Formats

by Team Arcalea | May 20, 2019 | Advertising Management, CRM/CDP Integration, Inbound Marketing, Online Advertising

The highly anticipated Google Marketing Live 2019 event unveiled 6 new ad formats for marketers and business...

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