Arcalea Blog

Welcome to the Arcalea Blog - Here we keep you up to date on industry questions, news and information relevant to your business! Here we will cover business and technical topics including Digital Marketing, SEO, Online Advertising, Content Marketing, Social, Inbound and more. Check in weekly for updates or you can connect with us in real-time on social!

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Arcalea - Wikipedia SEO Strategy

Using Wikipedia for your SEO Strategy

Wikipedia is probably the most popular source of online information today. With millions of visitors each day, it’s definitely a rich source of online traffic. Businesses in any industry should…
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Arcalea - How AI Marketing Can Help Your Brand

How AI Marketing Can Help Your Brand

The world is abuzz with exciting news about Artificial Intelligence and Machine Learning -- and the promise of a technologically advanced future. Google and Microsoft are currently at the forefront…
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Arcalea - Everything You Need To Know About GDPR

Everything You Need to Know About GDPR

The European Union is introducing a new law that will affect almost every business that collects or processes the data of customers in the EU. The law, commonly known as…
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Arcalea - Google New Search Console

Everything You Need To Know About Google’s New Search Console

Google recently unveiled its new Search Console, updated with improved functionality and user support in response to user feedback. The new Search Console features a fresh UI, new reports, and…
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Arcalea - The Importance of Email Marketing

The Importance of Email Marketing

If a business wants to communicate with a customer, the best way to do it is through an email. According to Hubspot, 86% of consumers would like to receive promotional…
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Best Practices of Email Marketing

Best Practices for Email Marketing

Email marketing is one of the most valuable tools your business can use to connect with their customers. By delivering content straight to your audiences’ inboxes, good email marketing allows…
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