Arcalea Blog

Welcome to the Arcalea Blog - Here we keep you up to date on industry questions, news and information relevant to your business! Here we will cover business and technical topics including Digital Marketing, SEO, Online Advertising, Content Marketing, Social, Inbound and more. Check in weekly for updates or you can connect with us in real-time on social!

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Google Plus and Google My Business

What’s the Difference Between Google Plus and Google My Business?

Google has far more products and services now than anyone could have predicted in its search engine infancy. But with so many options available, it may start to become unclear…
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February’s Unnamed Algorithm Update

The Unnamed February Google Algorithm Updates

Google updates its algorithm close to 600 times a year. Most are minor updates, under-the-hood tweaks that are barely noticeable. But some updates, like Google Penguin and Google Panda, are…
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Arcalea - Why your Brand Should Use Instagram

Why Your Brand Should Use Instagram

Social media has become an essential tool for communication in modern society. Over the last few years, the number of social networks has multiplied, and the technology has evolved rapidly…
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Arcalea - How To Get Noticed on Google

How To Get Noticed By Google

The Power of Google Creating a website can be a long hard slog or a labor of love, but either way, if the results of your work don’t appear high…
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Arcalea - How to Create "How To" Content

How To Create “How To” Content

The internet has become the number one portal for information-gathering and research on the planet. Unless people are aimlessly surfing; they are searching the internet for very specific topics. How-to…
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Arcalea - 9 eCommerce Technologies for 2017

E-Commerce Technologies For 2017 And Beyond

Online business has never been more challenging or competitive. In this fast-paced industry, utilizing technology to help gain that competitive advantage has never been more important. In this article, we…
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