Paid Media

Analytics-Driven Marketing Masters

At Arcalea, we believe marketing thrives when driven by actionable insights and clear outcomes. Our Paid Media services integrate advanced analytics tools like Galileo and Pulse to build successful campaigns that align with your business goals. By understanding the true value of each customer journey, we craft strategies that deliver value across every channel.

Pioneers In Next-Generation Technology

We’ve always focused on outcomes that matter—growth and profitability. Using proprietary, next-generation tools like Galileo, our Quantitative Market Analysis (QMA), Compass, and Pulse, we create outcome-first campaigns that drive measurable impact for your brand, beyond just basic marketing KPIs.
Pioneers In Strategic Growth

Outthink, Outperform

At Arcalea, innovation leads the way. Our experts deploy advanced modeling systems in Galileo to identify opportunities others miss. By combining data science with creative execution, we help you outperform competitors without overspending. It’s not about bigger budgets—it’s about smarter decisions.
Paid Media Outthink Outperform

Core Dimensions

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Strategy & Planning

Build cohesive campaigns tailored to your goals.

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Paid Search

Precision campaigns for intent-driven audiences.

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Paid Social

Build connections that drive action.

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Programmatic Display & Video

Deliver high-impact creatives with efficiency.

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Retargeting

Re-engage and convert potential customers.

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Google Shopping

Target customers where they are.

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Native Advertising

Align visuals and messaging for conversions.

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Offline Conversions

Track performance in hybrid journeys.

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Galileo Analytics

Decode campaign performance with AI-driven insights.

What’s the best way to achieve your business outcomes? A unified strategy designed to resonate across every channel is key.

Ready To Maximize Predictable Growth?

What Differentiates Arcalea?

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Data Is Integral

With our analytics frameworks, we mine data to drive business outcomes, increasing revenue and reducing costs.

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Creative Tech

Our people are passionate about finding hidden insights and applying unique solutions to your business challenges.

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Proprietary Technology

Arcalea’s platforms like Galileo, Compass, and Pulse offer unmatched insights, ensuring we optimize every marketing investment.

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Deep Partnerships

Our close relationships with platforms like Google, Meta, and LinkedIn provide clients with direct access to exclusive insights and tools.

GSK

Increase competitive positioning using Compass AI. When brands need to determine the search ranking factors associated with any competitive context, using machine learning in search creates a competitive advantage. 

  • 10 Top Dimensions
  • 2.7M Searches / Month
Healthcare Surrogacy Paid Media

RESIDCO

Needing to determine how to approach the market in the new age of data, Arcalea's Market Assessment, Digital Experience Paid Media teams combined to sell the first Aircraft from paid in just the first three months. 

 

  • $8.3M In Sales
  • 3 In First 3 Months
Residco Rail and Air

Intelligent Growth Solutions

International expansion was they key to vertical farming startup, IGS. Strategic Assessment, Market Assessment, and Paid Media combined to determine the best entry into several global markets. 

  • 10 Country Expansion
  • 225% Market Increase
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Invest In Growth With Arcalea’s Paid Media

Your Paid Media Campaign Is Only As Good As the Data Behind It

Engaging audiences requires a balance of creative storytelling and data-backed targeting. Explore our case studies to see how we’ve helped brands achieve their goals.
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EARNED & OWNED MEDIA

Your brand's voice is shaped by its owned assets and earned recognition. At Arcalea, we specialize in building a foundation that enhances credibility and fosters long-term engagement. From SEO strategies that increase visibility to content marketing that drives trust, our solutions ensure your brand resonates with the right audience.

DATA SCIENCE SOLITIONS

Outsmart the competition with Arcalea's advanced analytics and intelligence tools. Our proprietary platforms, such as Galileo and Compass, deliver actionable insights, enabling smarter decisions and strategic growth. With precise data at your fingertips, you'll stay ahead in an ever-changing digital landscape.

Elevate Your Marketing with Arcalea

Increase the Bottom Line with Arcalea

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Our Insights

Arcalea Named to Fortune's 2024 Most Innovative Companies
Mastering Marketing Attribution: Integrating Cutting-Edge Analytics
Decoding the Myth of Google's ROAS: True Revenue Attribution Matters
From Vision to Vanguard: Celebrating Michael Stratta's Titan 100 Honor
Deconstructing Marketing Attribution
Attribution Statistics to Drive Success
Using EVPI in Marketing Attribution