Programmatic Advertising
Who, Where & When
Our partnerships with premium publishers ensure your brand reaches the most valuable audiences for maximum impact.
We design performance-driven creatives, including interactive rich media and dynamic assets, to elevate your brand’s presence and engagement.
Arcalea is committed to absolute transparency in media costs and fees, empowering you with clear insights into your investment returns.
Our close collaboration across search and social channels ensures a cohesive customer experience and optimizes every touchpoint in your marketing journey.
Push The Limits On Your Media Mix
Arcalea aligns your business objectives with robust programmatic KPIs to amplify your impact. With cutting-edge technology and strategies, we help you:
- Engage across diverse media formats.
- Leverage first-party audience data for strategic segmentation.
- Personalize messaging across channels, formats, and devices.
- Measure and analyze media impact through advanced tracking.
- Integrate seamlessly with search and social campaigns.
Connect The Right Creative With The Right Audiences
Programmatic Uses AI
Expanding Digital Impact Across Educational Platforms
Northwestern Medill enhanced their student acquisition funnel through tailored programmatic campaigns. Using advanced analytics from Galileo's advanced analytics and subsequent improvements to ad formats, Arcalea has achieved marked success.
- 29% INCREASE IN STUDENT APPLICATIONS
- 32% INCREASE IN ROAS